Articles
The biggest mistake in writing company slogans

The biggest companies in the world all have slogans, so you should have one for your company too... right? Maybe... maybe not. We all know the slogans or tag lines of the big, successful companies: McDonalds - I'm lovin' it Nike - Just Do It KFC - Finger Lickin' Good Skittles - Taste the Rainbow […]

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Articles
(My) Key points of Stoicism

A few years ago I went to see a Derren Brown stage show, in which he quoted Seneca, "You stop caring what people think about you when you realise how seldom they do". This really struck a nerve with me, as it seemed so simple. A couple of weeks later I went to see Derren […]

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